Pat's post about newsletters is long, really long ... Personally, I don't like them, and have never met anybody who likes them either ... So first today's call for action:
Do you like newsletters? Do you subscribe to newsletters? Do you read them?In essence a newsletter is nothing else than a blog, delivered directly to your inbox ... So everything said for blogs, applies to newsletters:
- provide useful information
- be consistent (post regularly & don't change the subject)
- ...
... nevertheless the post is about four years old, I suppose the system has changed, the information might not be up to date ... today, I am too lazy to read any further ...
BUT, don't forget to tell me/us if you read newsletters ;)
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