It's Christmas 2009 and Pat has a huge Christmas present for us in form of 51 tips for blogging and online marketing:
for your motivation
- Make sure to write down your goals and check them from time to time to see if you are on track.
- Compare your current state with the past, has it (not) improved? Why?
- There is always a way to improve things.
- Do something, it will hardly improve by itself.
- Use what makes you different to your advantage.
- Don't be frightened.
- Failing provides a way to learn from your mistakes.
- Don't overwork, work smarter.
- Be aware of your karma, give back.
- Enjoy what you are doing.
for your content
- Be consistent with what you are doing (don't change every day/week).
- Be different.
- Use keywords in blog titles.
- Use keywords in anchor texts and links.
- Use different text styles to make text more readable.
- Use different text styles to stress important parts.
- Use stories to involve your readers.
- Use data (Pat really, really likes this one).
- Write for your readers (know your readers).
- Enjoy what you are doing.
for your desgin
- Squint your eyes (or blur a screenshot of your page) to see what stands out of your design.
- Add an elevator pitch to let your visitors know in a couple of seconds what your site is about.
- Allow your visitors to subscribe easily.
- Avoid clutter.
- Be present with personal stories.
for getting noticed
- Comment on on blogs.
- Write guest posts.
- Participate in forums.
- Give interviews.
- Be controversial.
for networking
- Join a group of people with similar goals.
- Attend conventions.
- Join online groups.
- Use social networks.
for Twitter
- Get followers by following others.
- Use a personal photo in your profile.
- Use a custom background.
- Track your links.
for Facebook
- Setup a Facebook page.
- Setup a Facebook landing page.
- Interact with your visitors.
- Encourage comments and link posts.
- Don't get lost.
for growth
- Use different kinds of media.
- Create information products.
- Hire help.
- Work one hour a day for yourself.
- Be confident with your decisions.
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